Kara Smith, award-winning creative leader
I’ve worn many hats in my career; designer, director, copywriter, strategist, customer journey advocate, mentor, mind reader, driver of the time machine when the deadline was yesterday…And while my passion for thumb-stopping, unexpected creative is always at the forefront, I’m most proud of the people I’ve hired and the teams I’ve led.
CHANNELS
DIGITAL : paid digital media : paid / organic social : digital shelf : simple TV
PRINT & AUDIO : in-store signage : flyer : PR stunts : broadcast / in-store radio
SIGNATURE SKILLS
STRATEGY : KPI / data advocate : multi-channel problem solving : user-centered mindset
BRAND BUILDING : creative direction / design : copy writing : innovation
LEADERSHIP : creative talent growth : relationship building : change management